Kick-off conference euPrevent SNA

31 January 2019

The project partners of the euregional project ‘euPrevent Social Norms Approach’ (SNA) are pleased to invite you to the Kick-off Conference on Thursday 31 January 2019. The project will be officially launched during the Conference.

This project is a three-year collaboration between 11 partners in the Euregio Meuse-Rhine (EMR). These partners have been working together for more than 15 years on various projects within the ‘euPrevent Addiction’ programme line.

Social Norms Approach

The Social Norms Approach is used to prevent behaviour that is harmful to health. This approach corrects misconceptions that exist about (un)healthy behaviour within certain target groups by providing targeted feedback.

In the project ‘euPrevent Social Norms Approach’ we look for the social standards of the target groups young people (12-26 years) and seniors (55+). We will studie the social standards for behaviour that is harmful to health, such as alcohol and drug use. The results of these studies will be used to inspire people to make better choices.

This project is supported by Interreg V-A Euregio Meuse-Rhine program.


31 January 2019
12.30u – 17.30


Gouvernement aan de Maas
Limburglaan 10
6229 GA Maastricht (NL)


Registration closed

More information


12.30  Welcome with lunch


13.30  Start Program

Opening Conference

Introduction of the euPrevent SNA project group

Do you know what Social Norms Approach is? 
Interactive part with the help of Kahoot!
Via your smartphone you can interactively share your opinion (free wifi available)

An overview of the Social Norms Approach
Prof. Dr. Guido Van Hal
Professor at the University of Antwerp, Research Group Social Epidemiology and Health Policy.


15.00  Break with networking opportunity



Can we imagine wellbeing among elderly without any drop of alcohol?
Mr. dr. Rob Bovens
Senior researcher, Tranzo Tilburg University and initiator of the IkPas campaign, 30 or 40 days without alcohol.

Introduction of the euPrevent SNA project : ‘SNA as part of the total story’.

Official start signal euPrevent SNA project!


16.30  Network drink


17.30  End Conference


The conference will be available in the Dutch, French and German languages.